From Sandy's Desk

Winning business, building a team and seeing what comes next each ask something different of a founder. But what happens when we keep leading from the same position? In this article, I explore the Front, Middle and Back Zones of entrepreneurial leadership, and why moving backwards can help a business grow forwards.

There has never been more business knowledge available to entrepreneurs. Yet access to advice does not necessarily determine how well an entrepreneur develops.

In this Bizcommunity article, I explore the quieter side of entrepreneurship: how judgement, self-awareness and the ability to learn from experience shape not only the entrepreneur, but ultimately the business they build.

I’ve spent years encouraging entrepreneurs to learn from failure and adjust. Yet when my marriage ended, I found myself confronting the idea that I had failed. Writing about that experience alongside what I’ve learned through my work made me question whose definition of success I was carrying. I’ve come to measure the impact of what I share in clicks. My daughter reminded me that attention comes before engagement, and a click is one small sign that someone has stopped to look. Sometimes it leads to something more: a person recognising their own experience in what I’ve shared. Read my reflection on how my work and personal journey meet in my writing, and why those clicks matter to me.